Growth Private Equity Fund, Halcyon Equity Partners S.C.A. SICAR is proud to announce a strategic investment in Zeus+Δione, Greece’s premier lifestyle brand, renowned for celebrating cultural heritage through sophisticated and high-quality creations.

Halcyon Equity Partners will serve as a catalyst for Zeus+Δione’s growth, propelling the brand’s global expansion through the strategic establishment of physical locations on an international scale. With their strategic vision, extensive global network and industry expertise, Halcyon aims to enhance the brand’s presence and solidify its standing within the global fashion industry. 

Founded in 2013, Zeus+Δione has been established as an authentic “heritage” brand with a strong presence in both domestic and international markets. Offering a diverse range of products, including apparel, accessories, swimwear, footwear, jewellery, and a recently launched premium homeware collection, the brand emulsifies contemporary design with the revival of traditional craftsmanship, local production, and minimalist aesthetics. Drawing inspiration from Greek mythology, history, and the arts, it honours its cultural roots while embracing modernity. The appointment of internationally acclaimed designer Marios Schwab as Creative Director in 2021 has further refined and elevated the brand’s design ethos. 

The investment from Halcyon will enable Zeus+Δione to build on its strong commitment to creativity, sustainability, craftsmanship, innovation and social impact. Halcyon Equity Partners’ investment will act as catalyst in the Company’s growth by accelerating the brand’s international expansion in existing and new key luxury markets, to further grow its product categories and accessories, and strengthen its online and omni-channel presence.  

 

Dimitra Kolotoura, Co-Founder and CEO of Zeus+Δione, remarked:
“The foundation of Zeus+Δione was built on our love for Greek heritage and the desire to showcase it through contemporary, high-quality creations. We share common values with Halcyon Equity Partners, such as integrity, authenticity, sustainability, and innovation. With this strategic partnership, we co-create a vision to elevate Greek creativity to the global forefront while expanding our international reach, staying true to the values that define us.” 

Eleni Bathianaki, Managing Partner of Halcyon Equity Partners S.C.A. SICAR, stated:
“Zeus+Δione encapsulates our core investment strategy of investing in “the Best of Greece.”  While cross-analyzing the global investment mobility and trend in the fashion industry, we recognized the brand’s unique value proposition and significant growth potential in the international market. Zeus+Δione presents a rare and exciting opportunity to acquire a fast-growing iconic luxury fashion brand with significant potential for further expansion. Our investment reflects our full confidence in the founder, Dimitra Kolotoura and the executive team, as they bring Zeus+Δione at the global industry forefront. We look forward to supporting the management team, to help build on the Company’s strong foundations and deliver superior continuous growth. 

 

About Zeus+Δione 

Zeus+Δione was founded in 2013 with the mission of preserving and redefining Greek craftsmanship. Drawing inspiration from Greece’s rich tradition, mythology, and cultural heritage, the brand seamlessly blends timeless elements with a modern, minimalist aesthetic to create exceptional, high-quality pieces. 

In 2020, Dimitra Kolotoura assumed sole leadership of the company, and in 2021, internationally acclaimed designer Marios Schwab joined as Creative Director, refining the brand’s design philosophy and vision. 

Zeus+Δione remains committed to its core mission: safeguarding traditional techniques at risk of disappearing while supporting the local artisans who preserve them. By incorporating these time-honored techniques into its designs, the brand creates sophisticated ready-to-wear collections that reflect the essence of Greek identity. 

The strategic partnership with Halcyon Equity Partners S.C.A. SICAR, announced in November 2024, marks a pivotal moment in the company’s evolution. This collaboration will drive the brand’s international expansion, opening new global opportunities for Greek craftsmanship and innovation. 

 

About Halcyon Equity Partners S.C.A SICAR 

Halcyon Equity Partners S.C.A SICAR is a Growth Private Equity Fund with assets under management in excess of €180 million at final closing. The fund focuses on Greek mature scale-up and growth companies with competitive business models, strong leadership teams, and substantial growth potential. 

Halcyon Equity Partners S.C.A SICAR contributes to the business development of its portfolio companies by providing capital for new investments and implementing strategic roadmaps to create significant added value for the companies and their stakeholders. Its investment portfolio targets sectors with innovative, disruptive characteristics and transformational potential, investing in businesses that represent the “Best of Greece.” 

A key pillar of Halcyon Equity Partners’ strategy is the integration of a well-defined ESG framework (Environmental, Social, and Corporate Governance) throughout the investment process, reflecting its commitment to responsible and sustainable investing.